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In all building businesses there is just one thing, that if you change it, will affect everything else in the business for the better. If you want to know what your one thing is, get in touch to arrange a short 15-minute strategy phone call. The 15 minutes that could change everything.

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I’m starting a new pilot program on June 1st and I’m looking for a few specific people.

So if you... 1. Have a turnover of 500k or more
2. You employ at least 2 team members
3. Build new homes or want to
4. Have room for improvement with the quality of clients, projects and profitability and personal work load
5. Are friendly and coachable
6. Willing to give me feedback along the way so we can perfect the process before it’s big launch
7. Can keep a secret
Send me a message with the words “pilot program” and I will get you the details!
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Email me at [email protected] and tell me about a problem you want to solve in your building business. Watch this video to see how you can get a totally free coaching session on the phone!
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You can help yourself and your fellow builders by having a chat with me to solve your most pressing building problem and it won't cost you a cent. There's a catch! watch the video to find out what it is!
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Too many builders use a hope strategy to take care of the profit! This means the estimate profit they make at the start of the job, and "hope" that that profit exists at the end of the job. (Very rarely does!) Come and join us this Wednesday night 8 PM, where our profit first professional Angus Morrison will share a simple system to measure your cash flow and take control of your profit. https://www.facebook.com/events/2005502152900770/
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Join us tonight and have your money management questions answered!
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Join me for the builders problems solved podcast Wednesday night 8pm on the builders business blackbelt Facebook page. Here’s the link https://www.facebook.com/events/2005502152900770/?event_time_id=2005502186234100?ti=ia
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Join me and our profit first professional Angus Morrison 8pm tonight. Ask and get answers to all and any of your financial issues. http://bit.ly/Builders_Inner_Circle
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Check out the show here - https://www.facebook.com/buildersbusinessblackbelt/videos/2208630245859803/
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If you want to watch the video jump in here - http://bit.ly/Builders_Inner_Circle
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There’s one thing you MUST do first or you’ll waste your time and your money! http://bit.ly/Builders_Inner_Circle
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By the time you feel like it it’ll be too late!

I am talking about creating significant quantities of valuable content focused on the fears frustrations wants and aspirations of your ideal prospects.
One of the planets great marketing brains is Seth Godin. He often talks about the “innovation adoption life cycle”. This demonstrates what percentage of the population takes up new changes, particularly in technology.

The cycle is broken into five sections. Innovators (2.5%), early adopters (13.5%), early majority (34%), late majority (34%), laggards (16%). I wanted to share this with you to help you understand that if you wait until you feel the need to change your approach to marketing your building business, you probably be too late.

Even if you are in the early majority the noise surrounding your marketing message and the number of your competitors that will be using the same approach, will significantly reduce the effectiveness of your efforts.

So you need to be in the innovators group, or at worst the early adopters. The secret is getting in well before the majority. By doing so not only do you get a head start, but you become the first that comes to mind when people are looking for a service like yours.

So get stuck in now! Start producing content and don’t worry about getting perfect, just get it done! You will get better as you go, and if you wait, it doesn’t matter how good your message is, it will be diluted.
If you don’t know where to start, or you’ve got questions, jump across to builders inner circle and ask your questions & get a hand there! Copy this link to your browser to join http://bit.ly/Builders_Inner_Circle
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No more pity parties!

It never ceases to amaze me how many people constantly complain about the economy, the market, increasing prices, unfair competition et cetera et cetera. But, never look at themselves in the mirror and ask is there anything I can do differently or better!

It may not be your fault. It may be it's just the company you keep. Misery attracts misery.

The answer to this is simple! You must choose to hang with a better crowd. People who understand the challenges you face, but won't let you off by allowing you to point the finger at everything and everybody else.

The people you hang around with mostly, can be a profound influence on how you think and what you believe. How you think and what you believe massively dictates your actions and decisions. Your actions and decisions massively dictate the results you get.

So… Does not stand to reason instead of trying to change your thinking, or change your actions, the simplest route to change for the better is, changing your peers!

Hang around with people who are doing what you want to do. Hang around with people who are getting the results you want to get. There is no point listening to the guy sitting next to you with the arse out of his pants, for solid financial advice. Or, the guy who's been divorced seven times for relationship advice!

As Jim Rohn says… "There are some people you can hang around with for a minute, but not an hour, some for an hour but not a day, and some for a day but not a week!" If you want a better building business, hang around with people who have a better building business! Continue to listen to the soothsayers of doom at your peril! Or come and join the gang in our free Facebook group Builders inner Circle (Copy this link into your browser - http://bit.ly/Builders_Inner_Circle), where our motto is "If we let you off, we're letting you down!" All Good Things

Mick Hawes

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